jung creative agency
selfpromo
info+
bronze at «BEST PR CAMPAIGN WITH NON-STANDARD TOOLS»
silver mercury
silver at «BEST PR CAMPAIGN»
1n by akap
results
150,000+ promo views, 45+ viral posts, 1,000+ social engagements, 4 new clients acquired.
We received Bronze at the 'Silver Mercury' creative festival in the 'Best PR Campaign with Non-Standard Tools' category. Additionally, we were awarded Silver at the '1Y' by akap Festival for both 'Best PR Campaign' and 'B2B Marketing'
my role
creator of the Idea, Copywriting, and Led Production
execution
So, we produced a real, agency-branded "Burnout Cream." This wasn't just for sun protection; it also promised to shield from negativity, soothe the burn
of "scorched" deadlines, and provide intense hydration with fresh ideas. Riding the wave of the booming online marketplace trend, we listed and sold it there. To spread the word, we created a fun video for key Telegram channels and media, and topped it off with a meme-worthy photoshoot
The Concept
self-promo campaign was developed for our "potential" clients shortly before their vacation season began.
So, we created a real "Burnout Cream" for them. This product had a dual function: it could be used as an actual cream to protect against skin burnout (sunburn), but it also carried a deeper meaning. The "Burnout Cream" symbolized our agency—the kind of partner you don't burn out with at work
The Challenge
Increase brand awareness for Jung creative agency among potential clients. Attract potential clients
to work with the agency
case video
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Contact
Telegram
eshk1l4v@yandex.ru
Made on
Tilda